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Tips to Move from Minimum Viable Product to Full-Scale Product
January 19, 2021
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mistakes startup owners make when building an MVP. We discussed how you should build an MVP. We also discussed the mistakes you should avoid when doing an MVP. A MVP first approach helps you to create fast or fail fast. A MVP approach gives you the path that you have to adopt in getting your product market fit. After you have developed a Minimum Viable Product and found the market adoption, it is time that you begin building a scalable product to suit a wide range of your buyer persona. The example of Dropbox is an excellent way to explain how a successful MVP became a great product. The first feature of dropbox was meant for the users to store the files. The founder compared Dropbox with the ability of a user to send large files like 25 MB. The points of comparison were email, FTP server unavailability with regular users, Mega share upload sites. This positioning caught the users' attention, and the users adopted the product very fast for the primary use case. Gradually, Dropbox evolved with multiple functionalities over time. Now that you have been successful with your MVP through the customer reviews and the usage, you have to look at a minimalistic product that will work. The minimalist product is one type of product that has the basic features your customers can use. This product is called Minimal Acceptable Product (MAP). The difference between this product and MVP is the ability to use the product at scale. A wider audience can use this product. You can do the testing on the functionalities because the concept of MVP is validated.
GoTo Market Strategy
On-Going Testing
Transition from a Particular Pain Point into a Long Term Goal
Solving Urgent and Important Pain Points
Building Out for Scalability
Conclusion
Building Out For Scalability
Tips to Move from Minimum Viable Product to Full-Scale Product The approach of gradually moving from MVP to MAP has its advantages to startups. Let us look at a few of those.
Specialist in a Few Use Cases
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